More about Joyful Journey

1. How are Joyful Journey senior treats different from your regular treats?
Joyful Journey treats are specially crafted for senior dogs, with adjustments to support their changing needs.

Compared to our regular treats, these are crafted with:
•    Novel, lean protein sources;
•    Senior-focused functional ingredients;
•    Higher vegetable-to-meat ratio.

2. Why do novel proteins matter for aging dogs?
As dogs enter their senior years, digestive health, muscle maintenance, and food sensitivities often become more prominent. The novel proteins used in this range helps to:
• Reduce Sensitivity Risks
Dogs often develop food intolerances later in life. Offering novel proteins like rabbit and crocodile minimizes exposure to common allergens (like chicken, beef, or lamb).
• Improve Digestion
Lean, novel proteins are easier to digest.
• Encourages Appetite
Seniors may lose interest in food. Providing unique, lightly aromatic proteins can help spark curiosity and bring joy back to eating.

3. Why is the vegetable-to-meat ratio higher in Joyful Journey treats?
As dogs age, their digestive systems may slow down, and their calorie needs may decrease. A higher vegetable-to-meat ratio:
•    Provides more fiber and hydration
•    Eases digestion
•    Delivers lighter, balanced energy that suits senior dogs with lower activity levels
This gentler balance also helps prevent unwanted weight gain while still offering variety and functional support.

4.  Why did you choose these proteins?
Rabbit (Morning Dew) – High in Protein and Low in Fat
Rabbit is easy on sensitive tummies, low in fat, and less likely to trigger allergies.
Perfect for seniors who need light, digestible proteins.
Crocodile (Moonbeam Munchies) – Hypoallergenic & Omega-Rich
A novel protein that supports joints, skin, and heart health.
Duck Breast (Radiant Rise) – Lean & Delicious
High-quality protein from lean cuts only. Supports muscle maintenance while tempting picky eaters.
Tofu & Shiitake Mushroom (Mellow Mushroom) - Plant-based option
For seniors who may be on a vegetarian or vegan diet.  Low in fat, easy to digest, supports immunity and fights inflammation

5. What makes these treats especially good for senior dogs?
In addition to soft textures and senior-appropriate proteins, Joyful Journey treats feature superfoods like Bee Pollen, Wheatgrass Powder and Pumpkin Seeds known to benefit aging dogs. These ingredients aren’t just fillers — they’re intentionally added to contribute to the daily wellness of senior dogs.

6. Can younger dogs enjoy these treats?
Yes! These treats are safe for younger dogs too, but they were carefully crafted with senior needs in mind.

7. At what age is a dog considered a senior?
A dog is generally considered senior based on their breed size and expected lifespan. Here’s a simple guide:

Dog Size	Senior Age Range
Small Breeds (<10kg)	9 – 11 years old
Medium Breeds (10–25kg)	8 – 10 years old
Large Breeds (25–40kg)	7 – 9 years old
Giant Breeds (>40kg)	6 – 8 years old

8. Are these treats still freeze-dried?
Yes — Joyful Journey treats are cooked and freeze-dried, just like the rest of our treats.

9. What are the serving suggestions for the Joyful Journey range of treats?
They can be:
•    Fed crunchy right out of the bag
•    Crumbled as a food topper
•    Softened with a splash of warm water

Some senior dogs prefer softer textures—especially those with dental sensitivity. You can rehydrate treats in the Joyful Journey range in just a few minutes:
1.    Place the treat in a small bowl.
2.    Add 1–2 teaspoons of warm water or bone broth.
3.    Let it soak for 2–3 minutes until soft.
(Break up with a spoon or fingers for easier eating, if needed.)